PepsiCo Fiercely Committed to Homosexual Agenda Title
(Remnant News Watch June 25, 2009) Subtitle

Mark Alessio

(Posted 06/20/09 Desiring to take a high visibility position in the promotion of the homosexual agenda, including same-sex marriage, PepsiCo has agreed to “sponsor the New York Gay Pride Parade June 27,” reports the American Family Association (May 7, 2009).

This is the latest in a series of moves made by PepsiCo which underscores its wholehearted financial commitment to the radical “gay” agenda:

• In the last two years, Pepsi has given $500,000 to the Human Rights Campaign (HRC) and $500,000 to the Parents, Families and Friends of Lesbians and Gays (PFLAG). These funds were earmarked for the promotion of homosexuality in the workplace. (Both HRC and PFLAG supported efforts in California to defeat Proposition 8 which defined marriage as being between a man and a woman. HRC, one of the groups financially supported by Pepsi, gave $2.3 million to defeat Prop 8.

• Pepsi is a member of the National Gay and Lesbian Chamber of Commerce, which promotes, among other things, homosexual “marriage.”

• Pepsi has run a commercial featuring Carson Kressley (star of the “Queer Eye” show) ogling another man on the street, another (in Canada) in which a “bisexual” man “comes out of the closet,” and another (in the UK) in which a man passes by two women in a bar in order to ask out another man.

• Pepsi requires all employees to attend pro-homosexual “sexual orientation and gender identity diversity training.”

In April of 2009, PepsiCo opposed a shareholder resolution (which was filed after it was discovered that the corporation gave a combined $1 million to HRC and PFLAG) which would have required that it provide detailed information regarding its charitable contributions (including those made to homosexual organizations). 75 million individual shares voted to make Pepsi justify their donations to activist homosexual groups.

The American Family Association has repeatedly asked PepsiCo “to be neutral in the culture war regarding the homosexual agenda and the legalization of homosexual marriage,” but the corporation has refused, unlike other high-profile companies, including Ford, McDonald's and Wal-Mart, who have withdrawn their memberships in the National Gay and Lesbian Chamber of Commerce after being asked to do so by the AFA.

Comment: If one needs proof that we live in an age of unbridled hubris, one need only observe the current epidemic of adults with power or influence treating other adults like children – children who must be lectured, corrected, admonished, silenced or punished.

Nowhere has the “juvenilzation” of adult America been more pernicious than in the sensitivity training racket. It is here that adults are devolved from responsible, self-supporting men and women into clueless little boys and girls, waiting to be enlightened by “teacher.”  It is understood going into these sensitivity or diversity sessions that the attendees are somehow lacking a sufficiently refined moral compass— that they are deficient as rational human beings and must be educated into a more rounded adulthood by the surrogate mommies and daddies of the sensitivity industry.

And make no mistake about it, there is a deliberate dynamic at work in these sessions aimed at creating a false “adult/child” dichotomy. The Boston Globe once ran an article titled “Diversity Training: What Is It? Who Does It?” (Mar. 7, 1994). It contained the following description of a diversity training session:

One group plays ''Diversophy,'' a $395 board game that tests knowledge of different cultures. Another group tries a ring toss game in which players explore their risk-taking tendencies. In yet another exercise, four people form a so-called ''fishbowl,'' discussing race and gender issues in front of coworkers.

One can only imagine the embarrassment of adults forced to play “psychological ring-toss” in front of their co-workers. In fact, there is almost a “subjugation” aspect to the whole thing. Most workers do not attend such workshops by choice. They are required to do so by their employers, and must thus subject themselves to whatever juvenile buffoonery is imposed upon them by their moral superiors. “Role playing,” in particular, appears to be a popular game imposed on sensitivity training attendees.

The radical homosexual agenda has turned sensitivity/diversity training into a quite useful tool. In one fell swoop, the adult who is sent to a forced pro-homosexual diversity camp is both (1) deemed, by common consent, to be in need of mental “adjustment,” and (2) symbolically emasculated by being required (i.e., coerced) to participate, whatever his own personal reservations or philosophy.

In today’s “Age of Social Engineering,” politicians, celebrities and even corporations are not content merely to ply their trades. No, they must also play Dr. Frankenstein, trying to cobble together a new progressive society from out of their own patchwork of misguided ideas on morality, “right” and “wrong.” Thus, corporations like PepsiCo are not content merely to hawk their colored sugar-water and count profits. They must be also agents for “change,” and exactly the kind of change that is rejected by the majority of Americans. For, while polls can be manipulated to indicate either pubic support for or opposition to homosexual “marriage,” Americans vote against it when they have the opportunity to do so.

In 2004, voters in 11 states (Arkansas, Georgia, Kentucky, Michigan, Mississippi, Montana, North Dakota, Ohio, Oklahoma, Oregon and Utah) upheld homosexual “marriage” bans when the topic appeared on the ballot. In 2008, homosexual “marriages” were banned in California, Florida and Arizona. Revealingly, when we look at those few states which have legalized “gay marriage” (Vermont, Massachusetts, Connecticut, Iowa, Maine), we find that it was the machinations of politicians, judges and courts, and not popular opinion, which settled the matter.

Yet, corporations like PepsiCo forge ahead with their backwards agendas, hoping that impressionable adults will willingly revert to wide-eyed children before their superior insight.

In a November 18, 2008 letter to the American Family Association, PepsiCo’s Director of Public Policy, Paul Boykas, wrote, “Among the values promoted by the PepsiCo Foundation is ensuring a work environment that is respectful and where associates are valued for their contributions.” What does this have to do with unbridled support for the radical “gay” agenda? Nothing, of course.

And yet, in the face of all reason, the “sensitivity and diversity” juggernaut continues, an effective social engineering tool masquerading as a means of attaining “mutual respect?” Mutual respect? What about the blasphemy and hatred against the Church routinely exhibited at the type of “gay” parades supported by PepsiCo? Maybe those attendees didn’t get the memo?

How absurd has the situation become? In 2001, recruits in the San Francisco Police Department had to attend training sessions to insure that they would be sensitive to “transgender” people. In 2004, the American Civil Liberties Union, in cooperation with the National Center for Lesbian Rights, won a $1.1 million settlement against the Morgan Hill, California school district over an alleged 1998 failure to protect six homosexual students from bullying. The settlement required that all school district administrators, teachers, campus monitors, custodians, school safety officers and bus drivers attend a pro-homosexual “sensitivity training” program. In addition, 9th graders were required to receive training on “anti-gay harassment."

Apparently, the cure for bullying is not the application of common-sense anti-harassment measures already in place, but ..... pro-homosexual indoctrination.  Is anyone surprised? In a 1999 article titled, “What is Sensitivity Training,” retired Navy Commander and author, Dr. Gerald L. Atkinson, traces such training back to the 1920’s, when German psychologist Kurt Lewin experimented with “an artificial disruption of the psyche.” Upon his arrival in America in 1933, Lewin and a group of prominent social psychologists formed The Topology Group:

Under the cover of studying prejudice in children, primarily anti-Semitism (which was a hot topic, with World War II in progress), he [Lewin] launched a host of well-funded studies that eventually led to the first American-based high-stress, spirit-breaking, encounter-style, behavior modification facility, the National Training Laboratory (NTL) in Bethel, Maine. The NTL later became formally aligned with the National Education Association (NEA). This and Lewin's 'sensitivity training' changed America's educational system and civil society forever, as acceptance of 'encounter' techniques by supposed bastions of the education establishment like the NEA, the Education Department, and even many churches served as further incentive to produce a new kind of child of the future, in which the rights of the child, as set forth in the famous document by the United Nations, superseded the rights of the parent and other adults.

Thus, “sensitivity training” was originally conceived as a means of “changing a person's world view, that is, his or her values, fundamental beliefs, and even religious convictions.” From supporting radical school curriculum changes, females in combat, workplace quotas, abortion and homosexual “marriage,” to influencing the spending habits of consumers, those with an agenda or an axe to grind have found behavior modification a useful tool, indeed.

PepsiCo has overstepped its bounds by presuming to view itself as anything other than a provider of goods. It possesses the financial resources to back numerous initiatives in support of the radical “gay” agenda, and it does so without the least regard for its own customers and shareholders.

Anyone interested in further information on PepsiCo’s doe-eyed infatuation with the radical “gay” agenda, or who wishes to support a boycott of the company, can go to




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